Whether it's Graceland, The White House, or the Winchester Mystery House, naming homes isn't new. It is a romantic practice that has its roots in old Europe. While it seems to have lost some appeal in recent years, it is a practice that still matters, and can help you to create a memorable, impactful brand. Naming your vacation rental is not only important, but it is also important to do it right. The right name can have a huge impact on your rental success!

The vacation property rental space is getting more crowded and more competitive every year. As more property owners and managers continue to enter the space, standing out and differentiating your brand and OTA listings from those of your competitors becomes critical to success.